Website Designs that Intrigue and Engage Viewers

While web design is a very broad term used to describe the way content – which is text and hyperlinks in the text, in addition to images and more – are delivered to a viewer through the Internet using a web browser, such as Firefox, Netscape, Internet Explorer, or Chrome,website design involves a number of techniques necessary to get a pleasing layout that loads fast and implements interactivity. Website design has changed from simple HTML pages into highly interactive and useful things that customers and clients turn to in order to get things done, who understand that websites are no longer simple advertising vehicles – they are instead wholly interactive products that are used to engage the target audience and give them what they need.

Traditionally, web are either static or dynamic – with static referring to website pages that don't change with regards to content or layout and dynamic referring to website pages that adapt their content or appearance based on a change in the computing environment, such as the user's time zone or database settings, for example. While it is and has been a fast-growing specialisation in the information technology and application programming field, there is also a strong desire to distinguish between the terms 'website design' and 'website development'.

Let's take a quick look at the differences because these terms are often used interchangeably – so often, that their individual meanings have become muddled. Web development is typically used to refer to the background efforts, such as database analysis, data design and application development that go into supporting a web used to refer to the process of designing web pages, web sites, and web applications for the Internet using multiple disciplines, including animation, authoring, communication design, and more. This is a far broader term as it incorporates a number of elements and designers must be skilled at seeing the 'big picture', so to speak, as all the elements of a web come together into a fully functioning and operational website.

A website designer's primary goal is for any of their website designs to achieve an effective balance between its attractive design, its load time, its user friendliness, and its ability to be indexed by search engines who crawl the site work in the area of extremes as they strive to make bare and simple web designs into engaging user experiences that are accessible across any number of browsers. Many designers have discovered that some of the keys to creating friendly and pleasing to include:

  • Step 1: A website design with clean

    Consistent layout and easy navigation with drop-down menus and flyouts designed to help the user find their way around the content.
  • Step 2: Initial Website Design

    We produce an initial website design for your review and feedback, we strongly suggest you show this design to potential customers, employees and key stakeholders so you can gauge the effect it has. Their comments are then compiled into a feedback document that our designers use to complete the final step.
  • Step 3: Final Website Design

    Using the feedback gained in step 2 Sigma InfoTech’s professional design team modifies the design to be even more appealing to your market. Once this is complete it then goes to our development team to implement on your website.

The Sigma InfoTech 3 step approach ensures that your website design is conversion friendly and also visually appealing.

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More useful articles are available on the Sigma Infotech website

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